Taylor Swifts 2018 Spotify clause is finally being triggered. When she signed with Universal Music Group, she insisted on a provision that would benefit every single artist on the roster.
Universal Music Group announced it is selling approximately half of its equity stake in Spotify, valued at roughly $1.4 billion. This massive transaction triggers the Taylor Swift clause.
The clause means payouts go directly to artists on a non-recoupable basis. Artists receive the money regardless of whether they owe the label unrecouped advances or recording debts.
For emerging artists who may owe UMG significant unrecouped advances from recording costs and marketing budgets, the Taylor Swift Spotify clause is genuinely life-changing bonus income.